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July 27, 2010 Hollywood |
Speaker
Greg Neichin
Co-Founder - PlaceVine
Greg is the Co-Founder of PlaceVine, a web-based information service that connects marketers to product placement, sponsorship, and branded entertainment opportunities in film, television, and new media. Over 300 top content producers and 200 brands and agencies are actively engaged on PlaceVine’s service. Greg regularly advises brands on more comprehensive approaches to entertainment marketing and consults to producers on how to more effectively collaborate with marketers.
Prior to PlaceVine, Greg spent four years on the management team of GetActive Software (acquired by Convio, Inc.), a developer of online relationship management software for public interest and charitable organizations. He led a variety of sales, marketing, and partnership efforts as Vice President, Business Development & Western Sales. Prior to GetActive, he wrote on technology trends for SRI Consulting and worked in strategy and business development for Redback Networks. He began his professional career as a Consultant with Mercer Management Consulting. He has a B.A. in Economics and Government from Dartmouth College and an M.B.A. from The Wharton School at the University of Pennsylvania.
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