Nxt Stage : 2009 Conference

Conference Agenda Day 1

Hollywood, CA - Tuesday, March 24, 2009

Note: Conference agenda is subject to change

DAY 1

Tuesday - March 24, 2009

7:30am - 8:30am
(1 hr )

Track A - Creative / Production
Story-Telling for the Digital Age
What are the challenges of script development for multiple platforms? Is there a difference between writing for tv, theatrical, online or mobile? The recent news of Fox Mobile's postponement of their plans for original series development raises a number of questions as to the viability of dedicated platform-specific budgets. Here filmmakers, production executives and writers lay-out their experiences.

Co-Founder - Tilzy TV

Jim Louderback -

CEO - Revision3

Daniel Weidenfeld -
Director of Content Development – Generate

Chief Creative Officer - Virtual Artists

Lee Zahavi Jessup –
Director - Scriptshark

Track B - Distribution / Monetization

Hyper-Syndication - the In's and Out's
There has never been so many outlets for your media. And, in response, there has sprouting cottage industry positioning itself to help you achieve mass digital distribution in the fewest clicks possible. Hear from those with the networks, those with the tools and those with the know-how.

VP of Content & Business Development - Metacafe

John Fitzpatrick –

Business Development - Blip TV

Track C - Social Media

Controlled Social Networks?

The past 12 months has seen a seismic shift in industry attitudes to hyper-syndication and super-distribution. The walled-garden is crumbling and social networks continue to gain audience-share. Production studios, broadcasters and individual creators have, for the most part, accepted the inevitable. But, what are the benefits? What is the end-game. Pay-to-play is passee - but what model replaces it to keep the value-chain intact? Where does social networking fit in Hollywood?

Jason Ling -
Promethean Industries - Founder/Chief Strategist
(former Head of Mobile - MySpace)

Principal - Bunnygraph Entertainment

Director of Branded Entertainment - Moderati

The Fine Brothers –

John DeMarchi –

EVP Sponsorships & Distribution - Saavn

Founder - True Media

Dana Brunetti –

President - Trigger Street Productions

10:30am -11:45am
(1 hr 15 min)

Track A - Creative / Production

Just What Is 360 Degree?

It's been a good many years since the concept of 360 degree programming was launched/coined. What efforts have there been since then. How successful have they been. Just what is, exactly, 360? And how can it feed your bottom-line?

Producer - Equimedia Group

Group Creative Director - iCrossing

Kat Egan –

Co-Founder/CEO - Exopolis

Executive Director - ITVFest

Manager Development - Lion TV

Creative Director - Warner Premiere

Track B - Distribution / Monetization

Programming-Led Ad Networks

The proliferation of ad platforms and ad networks would suggest that we have, indeed, reached a mature transparent and standards-based video advertising economy. That said, we know the truth - reporting and standards are fragmented and lack any cohesion. This panel will address "new" modes on old models; experiments with demographically focused context-based channels.

Frank Chindamo -
Fun Little Movies

Felicia Williams –

Director of Community Programming - NextNewNetworks

Suhaila Suhimi -
VP, Advertising Strategy & Partnerships - MyDamnChannel

Chief Content Officer - ONNetworks

Dave Lavine -
VP of West Coast Sales – Adconion

Daniel Tibbets –
CEO - GoTVNetworks

Track C - Social Media

Participation Programming

The holy grail for any development team is to create formats or concepts that secure traction quickly and feed off their own momentum. What is this "magical stuff" that can shift audiences in their seats and encourage them to adopt the brand in their daily lives?

Moderator

Jason Ling -

Promethean Industries - Founder/Chief Strategist
(former Head of Mobile - MySpace)

Panelists

Jason George –
CEO - Telescope

Co-Founder - Diligent

Daniel Blackburn –

VP of Strategic Accounts - The Hyperfactory

Frank Riva –
Sr. Director, Marketing & Business Development - Apptera

1:00pm - 2:15pm
(1 hr 15 min)

Track A - Creative / Production

The industry has, until recently, focused on re-purposing made-for-tv or made-for-theatrical content for the various platforms. Certainly, some of the limitations are financial. However - some are attempting to address maximising platform distribution potential from concept through to editing suite. Learn how some industry executives have worked in the pre-production environment to efficiently maximise the context and quality of their programming.

Jason Stewart –

Producer - Equimedia Group

Felicia Williams –

Director of Community Programming - NextNewNetworks

Donna Michelle Anderson -
Founder - PlanetDMA

Sol Weisel –

Consultant (former EVP, Production & Operations, Playboy Entertainment)

Steve Bradbury -

VP Business Affairs - GoTV Networks

Track B - Distribution / Monetization

Mobile TV: Are We Really Ready?

Regardless of the few successes we read about, what is the value of Mobile TV? What have been the technical or programming challenges and how have they been addressed? What will be the eventual impact of the new spectrums?

Board Chair - MEF

Americas

VP - Fox Mobile Entertainment

President - Pervasive Media

Chairman - Azuki Systems

Jonathan Barzilay –

Sr. Vice President, Programming & Advertising - MediaFLO

Track C - Social Media

Closing the Loop: Developing Your Interactive Franchise

Good - you've engaged your audience. They've logged onto your support site. Now what? What are consumers looking for? Why are they digging for more engagement with the brand and how can you deliver that to them?

Jason Ling -
Promethean Industries - Founder/Chief Strategist
(former Head of Mobile - MySpace)

SVP - FOX Atomic Digital

Founder & Creative Director - RH Brands

Allen DeBevoise -
Chairman/CEO - Machinima

2:45pm - 4:00pm
(1 hr 15 min)

Track A - Creative / Production

What are the key considerations when all is shot and in the can? What are the techniques you can use to maximise your time in the editing suite to achieve maximum distribution potential across theatrical, TV, On Demand, Broadband Video Networks, Mobile TV, OOH? Learn the tricks and tools of the trade from experienced and skilled industry veterans.

Frank Estrada -

Principal - Estrada Media Consultants Group

Panelists

Lawrence Jordan –

CEO/iCreative Director - Jodada

Debra Kaufman –

Editor - MobilizedTV

Track B - Distribution / Monetization

Mobile: What Consumers Want (presented by Mobile Entertainment Forum)

MEF presents the latest exclusive data from US and global markets on what entertainment consumers are increasingly interested in getting on their mobile phones. Session will answer some questions: Is mobile video growing and do consumers enjoy the small screen experience? Are people paying for full-track songs? Is their consumer interest in free ad-supported music? What segments and global regions have best growth prospects in spite of the economic turmoil? The findings are from KPMG’s third annual Global Consumers & Convergence survey of more than 4,000 people in 19 countries worldwide. MEF and KPMG are producing a series of collaborative reports on the trends in mobile entertainment. More findings on this study and the MEF Business Confidence Index will be presented April 1st at CTIA.

Jim Beddows –

Board Chair - MEF Americas

Track C - Social Media

UGC v Pro: The Debate Rages On

User-Generated Content was the bastard-child that pushed the professionals over the edge. Now that the dust has settled, what is or has been the resolution? What prompted production companies and broadcasters to take up the mantle? What IS the value of UGC v re-purposed professional media?

Jason Ling -
Promethean Industries - Founder/Chief Strategist
(former Head of Mobile - MySpace)

VP Corporate Development - National Lampoon

Michael Murray –
President - New Media Nation

The Fine Brothers -
Benny & Rafi - Producers

Randi Siegel -
Siegel Nece Entertainment

Jonathan Small -
VP/Editorial Director -
The Creative Lab - Break Media

4:15pm - 5:30pm
(1 hr 15 min)

Note: Conference agenda is subject to change

Featured Speakers in '09

Jim Louderback - Revision3

Lydia Antonini - Warner Premiere

Jon Healey - Los Angeles Times

Doug Korte - IBM
Michael Tabb - Strike TV
Miriam Holzman - Fox Mobile Ent.

Kory Klem - DECA TV
Joshua Cohen - Tilzy TV

Zach Posner - National Lampoon

Charlie Nooney - MobiTV

Gary Baker - ClipBlast!

Tim Street - APE Digital

Scott Zakarin - Iron Sink

Felicia Williams - Next New Networks

Melissa Fallon - Davie Brown Ent.

Jen Grogono - On Networks

David Worthen - FOX Atomic Digital

Brady Brim-DeForest - Tubefilter

Cheng Wu - Azuki Systems

Caitlin Hill - HitViews

Scott Bushman - Metacafe

John Fitzpatrick - Blip.TV

Suhaila Suhimi - MyDamnChannel

Bill Sanders - Pervasive Media

Chase Norlin - Pixsy

Ethan Schur - TDVision Systems

Jason Ling - Promethean Industries

Naushad Hudu - Textopoly

Frank Barbieri - Transpera

Carrie Coffee - 4Info

Jason George - Telescope

Arthur Greenwald - Greenwald Media

Frank Chindamo - FunLittleMovies

Ujjal Kohli - Rhythm NewMedia

Troy Scarlott – iCrossing

Jeff Goldblatt - RH Brands

Jason Peterson - GoDigital Media Group

Bob Walczak - Ringleader Digital

Frank S. Riva – Apptera

Daniel Tibbets - GoTV Networks

Jennifer Cooper – Mixercast

Lee Zahavi Jessup – Scriptshark

Jim Beddows - MEF Americas

AJ Vernet - Digital Broadcast Group

Brandon Martinez - Abrams Artists

Brent Friedman - Electronic Farm Ent.

Brett Wilson – Tubemogul

Frank Estrada - Estrada Consultants

Reeve Collins – RedLever

Jason Stewart - Equimedia Group

Jonathan Barzilay - MediaFLO

USA
Aaron Mendelsohn - Virtual Artists

Allen DeBevoise - Machinima

Assaf Tarnopolsky - Sony Pictures TV

Ben Weinberger - DigitalSmiths

The Fine Brothers - Producers

Steve Bradbury - GoTV Networks

Daniel Weidenfeld - Generate

Dave Lavine - Adconion

Elisabeth Flack - WGA

Donna Michelle Anderson - PlanetDMA

Jonathan Small - Break Media

Michael Kernan - NuMedia Studios

Michael Murray - New Media Nation

Nick Collier - The Dailey Agency

Philippa Burgess - Creative Convergence

Randi Siegel - Siegel Nece Entertainment

Tom Meyer - Davie Brown Entertainment

Lawrence Jordan - Jodada

Matt Smith - Inlet Technologies

Phil Schuman - HighView Media

Sarah Szalavitz - 7 Robot

Sol Weisel - Consultant

Woody Tondorf - HBOlab

Kat Egan - Exopolis

Gabriel Landau - Diligent

Chris Williams - T180 Studios

AJ Tesler - ITVFest / Lion TV

John Heinsen – Bunnygraph Entertainment

Amy Iorio -Ten R Ten Productions

Daniel Blackburn - The Hyperfactory

Sasha Pave - Real Girls Media Network

Martin Sadoff – Biograph Pictures

Greg Neichin - PlaceVine

Damon Berger - Moderati

Dana Brunetti - Trigger Street Prods

Romi Lassally – True Media

Debra Kaufman - MobilizedTV

Kim Evey – The Guild

Miles Beckett – EQAL

Zadi Diaz – Epic Fu

Steve Woolf – Epic Fu

Joe Morin – Storybids

Dimitry Ioffe – The Visionaire Group

Mark Rudolph – Consultant

John DeMarchi - Saavn

Phil Alberstat - 49 North Media

Marc Scarpa – Producers Guild of America